SOUTHEAST ASIA CONSTRUCTION20 Sep 2024
Enar: ‘Southeast Asia presents immense potential for long-term growth’

Founded in 1964, Enar has been at the forefront of manufacturing and distributing light construction equipment for six decades. The company offers internal and external concrete vibration technologies, which it specialises in, as well as concrete finishing solutions (screeds, trowels and hand tools), compaction equipment (rammers, vibratory rollers and plates), and auxiliary equipment (water pumps, generators and light towers).

“Our journey began with a focus on concrete vibrators, but over the years, we have evolved our portfolio to include a comprehensive range of advanced vibratory equipment, surface preparation tools, and concrete finishing solutions,” explained Enar. “This evolution highlights our commitment to innovation and addressing the diverse needs of the modern construction industry.”  

Since 1994, Enar has expanded internationally, setting up a direct presence in Colombia, Mexico, Uruguay, Poland, UK, Italy, South Africa, Turkey, India, Indonesia and China. Moreover, the Zaragoza, Spain-based company has secured a significant presence in more than 100 countries through its extensive distribution network. In 2022, Enar became part of the Wacker Neuson Group, strengthening the market position of both companies.

According to Enar, auxiliary equipment is a new line recently added to its portfolio, which complements existing product lines and focuses on end users’ needs. In 2019, Enar also introduced its battery-powered products, the E-Batt series, reflecting the company’s move towards a more sustainable solution.

“Our focus in quality, innovation and growth and our efforts towards sustainability continue to intensify,” highlighted Enar. “We are expanding our range of zero-emission solutions and actively reducing the carbon footprint of our manufacturing processes, underscoring our commitment to environmental responsibility and sustainable practices.”

Southeast Asia focus

Over the years, Enar has also established strong business relations in Southeast Asia, especially in Indonesia and the Philippines. The company said it is expanding into more countries across the region to fortify its position in the construction sector. “Our direct presence in the region enhances our effectiveness and reach in Southeast Asia,” said Enar.

Speaking to the global trade media during a recent press event, Enar shared that its focus on Southeast Asia is driven by the region’s substantial population, rapid economic growth, and accelerated urbanisation and industrialisation. “This dynamic market, coupled with a young and growing workforce, presents immense potential for long-term growth. We are committed to providing innovative solutions that support and drive further development in this fast-evolving market.”

Enar currently has a dedicated sales representative in Indonesia to serve the Southeast Asian market. The company is actively contributing to major infrastructure projects in the region, including the North-South Commuter Railway, Metro Manila Skyway, and Manila LRT Extension (in the Philippines), as well as the construction of ‘Ibu Kota Negara’ (Indonesia’s new capital city in Kalimantan), East Java Multipurpose Terminal (EJMT), and Jakarta LRT expansion (in Indonesia), among others.

Enar further pointed out that “Southeast Asia’s seismically active zone necessitates resilient infrastructure, and we are poised to meet these critical needs with durable and reliable construction solutions.”

Note: SEAC visited Enar’s facility in June 2024, as part of a press event organised by ANMOPYC in collaboration with ICEX (the Spanish Institute for Foreign Trade). This story has also been published in the Sept/Oct 2024 issue of SEAC. Click here to read it online or here to download the PDF file, on pages 56-57.