Based on its commitment to creating unique, cutting-edge and exclusive designs, the company is once again making sure it stands out from the crowd with a new way of presenting and marketing its latest products over the next few years.
In this way, “The Collection” concept will, from now on, be the main basis from which Cosentino will unveil its new products to the world, both in terms of series and colours, as well as across its various main brands: Dekton®, Silestone® y Sensa by Cosentino®.
Furthermore, its new methodology is reflected in a more universal segmentation. Therefore, because of their premium character, some collections will only be available to Cosentino’s best clients though the loyalty programmes.
“The Collection Dekton® 2020”
This disruptive move will be set in motion this year with the global launch of “The Collection Dekton® 2020”, a collection that combines four colour series, each of which has its own distinctive personality.
What stands out more than anything is the fluidity and elegance of the Dekton® Liquid series, a proposal which was warmly welcomed at the last Miami Design forum and that was designed by the London-based studio PATTERNITY. The sensitivity of nature captured by Dekton® Chromica also stood out, a series designed in collaboration with Daniel Germani Designs.
Another remarkable innovation is Avant-Garde‘20, three proposals in exclusive and colourful cutting-edge shades that make a big impact in different interior design spaces. Last but not least, “The Collection Dekton® 2020” is rounded off with Portfolio‘20, a proposal geared towards those who love their day-to-day life and colours inspired by classic styles and natural tones.